Shopping Satisfaction of Business Travelers in Dubai

Brief and concise is the best description for Waheed and Tembhare’s 2015 article on shopping satisfaction of business travelers in Dubai, United Arab Emirates. Reading the article feels like a real tour of the prominent Middle East city that attracts both holiday and business tourists more than any other urban centre in the region. According to Waheed and Tembhare (2015), such travels have a significant boost in the country’s economy. Learning about the needs and satisfaction of business travelers informatively benefits stakeholders who stand to benefits from the numerous meetings, events, and conferences held in Dubai every year.

Reading the research work increases one’s knowledge about Dubai but also changes some aspects of thinking and perceptions regarding the popular city. Dubai is, indeed, a commercial hub and its ranking as among the top 10 globally is well deserved. It has quality transport systems and improved security. Additionally, the finding that business travelers in Dubai cherish its facilities for children and retail store appearances paints a positive picture. Nevertheless, dissatisfaction with products prices raises a concern for retailers. The time factor is the most important of all. So I began to think of Dubai as a busy place for business travelers as they have little time to hang out.

Of course, the findings of Waheed and Tembhare have a wider application. Apart from filling the academic research gap, the work has political and economic implications. The research findings are informative and enrich practices by retailers in Dubai. The work also influences policymaking in many ways. It can also find application in other centers where business travellers frequent in today's global world.